AI Insights · Timothy · April 2025
Top 5 Travel and Local Apps on Android in Belgium Q1 2025
Explore the performance trends of Belgium's top travel and local apps on Android during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, Belgium's travel and local app market on Android saw varied performance among the top five apps. According to Sensor Tower data, these apps experienced diverse trends in downloads and active users.
Social Deal - The best deals maintained a consistent presence throughout the quarter. Weekly downloads began at around 12.9K, dipped to 8.8K by mid-January, and then gradually climbed back to 11.3K by the end of March. Active users fluctuated slightly, starting at 202K and reaching 204.9K by the quarter's close.
The SNCB/NMBS: Timetable & tickets app showed an upward trajectory in both downloads and active users. Weekly downloads increased from 5.9K to 9.2K by late February, while active users grew from 575K to 798K, demonstrating a strong user engagement.
Booking.com: Hotels & Travel experienced steady download numbers, starting at 3.9K and ending at 5.5K. However, active users saw a drop from 339K initially to 333K by the end of March, indicating a slight decline in user retention.
The UK ETA app had a remarkable surge in downloads, particularly in March, jumping from 340 to 18.2K. Correspondingly, active users increased significantly from 449 to 18.3K, highlighting a dramatic rise in interest.
Lastly, Polarsteps Travel showed a stable download trend, with numbers ranging from 3K to 5.8K. Active users were initially at 65.9K, experiencing fluctuations but closing the quarter at 55.7K.
These insights underline the dynamic nature of the travel app market in Belgium. For more detailed analytics, visit Sensor Tower's platform.
